Paper No. Paper Title Author/Authors Download Link
502 Impact of Web-Quality on Customer Loyalty in E-commerce Nora Alhadban View & Download
503 The Relationship between Brand Personality and Loyalty: The Mediating Role of Advertisement Noraalhadban and Abdullah Alhidari View & Download
511 Exploring Malaysian Consumers’ Online Hotel Room Booking Intention Adeline Kok Li-Ming View & Download
512 An Exploration of Body Art in Retail Advertising Denise Gochenouer and Alma Hale View & Download
516 Why We Don’t Rent What Others Love: The Role of Product Attachment in Sustainable Consumption Antje Graul and Aaron R. Brough View & Download
518 Exploring the Market of Building Attached Photovoltaic Equipment using Technology Acceptance Model Yi-Hsuan Lin and Ruey-ChynTsaur View & Download
519 Socially Contagious Disease – Tobacco Marketing In Georgia Nino Durglishvili View & Download